Color = Art + Science + Psychology + Tech- nology + Culture. Join painter/guide Luanne Stovall for an interactive tour of the newly evolved color eld. This uni ed color theory positions magenta as the new red in an updated color wheel. Discover the psychol- ogy of familiar colors, explore color biases, and gain new resources for your Field Guide Tool Kit. Artists who use color in their prac- tice and curious minds from all disciplines are invited to see color in a new light.